Càritas Catalunya is the institution that unifies all the Diocesan Caritas that exist in Catalonia.
Analytics and strategic consulting, management of the online presence, preparation of social media strategies and calendar of publications as part of the Inbound Marketing strategy.
NGO, Social assistance.
Càritas Catalunya had an outdated and outdated website and worked their online communication with little regularity because the day-to-day work did not allow them to dedicate the necessary time. That translated into an irregular online presence that made it difficult to generate an online community and made it difficult to effectively reach its target audience.
We gave Càritas Catalunya a web design service through a pre-existing platform used by some diocesan Caritas in Spain, and we took care of designing the pages and loading the contents. After the launch of the website, we take care of updating the contents weekly.
Thanks to Adauge and its professionals we achieved the challenge of totally renewing the conceptual design of the new website and putting our social networks into orbit. One of the fundamental elements of success was the excellent understanding of the essence of our organization.