Digital Marketing for B2C Ecommerce

B2C strategies for brands that want to sell more with criteria, data, and thoughtful execution.

In adauge. we help B2C ecommerce to organize its digital strategy, improve conversion and scale visibility in a sustainable way. We don't work on loose tactics: we design marketing ecosystems where SEO, paid media, UX, content and technology respond to a clear business objective.
Ideal for brands that already sell online and need to optimize, scale, and professionalize their growth.

Personalized study for B2C Ecommerce

Before you sell more, you need to understand what's going wrong

Each ecommerce is different. That is why we start with a real strategic diagnosis, not with templates.
We analyze: Visibility and acquisition (SEO, paid media, traffic) – User experience and conversion (UX, CRO, speed) – Message, brand and value proposition – Processes, tools and friction points
With this analysis, we define which actions have the most impact and what does not deserve investment at this time.

Sectors and B2C cases we promote

Real experience in ecommerce oriented to brand and conversion.
In all cases, the focus is the same: build a brand, optimize the experience and convert better, not just attract traffic.

Meaningful brand recognition

Omnichannel strategies that reinforce authority, visual coherence and message, so that your brand is remembered and chosen.

User Experience Optimization

Clear architecture, speed, design, and CRO geared toward reducing friction and increasing conversions at every step.

Ecommerce ready to scale

Technical integrations, secure gateways, correct measurement and campaigns aimed at profitability, not just clicks.

How we work with your B2C ecommerce

A clear process, without improvisation

Diagnosis and strategy

We analyze business, market and audience to define realistic objectives, priorities and an actionable roadmap.
Here you decide where to invest, what to optimize and what to discard.

Multichannel deployment

We activate the channels that make sense for your case:
• Technical and content SEO
• SEM & PPC (Google, Meta, YouTube)
• Automations and email marketing
• Consistent digital communication
All connected under the same strategy.

Audiovisual production

Visual content that showcases the product, conveys value, and reinforces the brand. Not because of aesthetics, but because it has a direct impact on conversion and perception.

Measurement, Learning, and Scaling

We measure real KPIs: conversion, cost, profitability, return. We optimize what works and scale judiciously, not by intuition.

Services we activate in B2C projects

We combine disciplines according to the moment and the need of the business:
• Digital strategy and consulting
• SEO (technical, content and authority)
• SEM & PPC
• CRO & UX
• Audiovisual production
• Automation and analytics
• Digitalization of processes
We do not sell closed packs. We design tailor-made solutions.

Business Digitalization

We accompany B2C brands in the optimization of processes, use of data, automation and digital decision-making to grow with order and scalability.

SEO

SEO strategy aimed at sustainable visibility and qualified traffic that converts, not only rankings.

Audiovisual Production

Visual content designed for ecommerce: product, brand, campaigns and digital communication with a focus on impact and conversion.

SEM & PPC

Campaigns optimized for profitability, continuous testing and real control of the return on investment.

Success stories

Real stories, measurable results

Cross-platform campaigns with:
• 300,000+ impressions
• Average CTR of 6%+
• Over 800 conversions
We work with brands such as Inokim, Urbing and SMLed, consolidating their positioning and improving their digital performance.

Startups, Technology, Creative and Entertainment companies

Non-profit: Church, NGOs, Associations, Foundations

AEC&I: Architecture, Engineering, Construction & Industry

Health & Wellness: Psychology, Coaching, Medicine, Dentistry

Education sector: Colleges, Schools, Universities, Courses, Masters

The impact we've had

Learn about the stories that have defined our success, told by the customers who trusted us to transform their business.

More than 700 projects . Proven results. Every time.

5.0

José Joaquín

CdO España

They supported us in design, content and dissemination on the web, networks and newsletter. They are a proactive team that anticipates our needs and offers an agile and effective service.

Maria Elena

Abat Oliba Loreto

They helped us in web design, SEO and SEM. We highlight their professionalism, transparency and speed, as well as the peace of mind of knowing that they are always looking for the best solution.

We answer all your questions

Frequently asked questions about B2C Digital Marketing

What does the B2C ecommerce service include?

Strategic diagnosis, SEO, SEM & PPC, CRO & UX, automation, content and reporting with business KPIs.

When do we start to see results?

It depends on the starting point and the objectives. Progressive improvements are usually observed between the first 2 and 4 months, with an increasing impact in the medium term.

Do you work with any ecommerce?

We work with projects that seek to grow with strategy, not with quick solutions without a basis.

Can you integrate audiovisual production?

Of course. We incorporate photo and video for storytelling, product demos, and high-impact ads.